In the business world, where small business owners are fighting to be recognised and competing to be seen, how to stand out and make your potential customers aware of who you are and trust what you are offering, has never been easy. Besides social media and other...
Article written by Graham Fitzpatrick, Business Advisor, Western Sydney Business Centre. When I first started selling advertising, I was invited me to attend a networking breakfast function. The main thing I remember about the morning was people swapping business...
Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre. LinkedIn may not be the biggest nor most popular social media platform in Australia today, however it is a must-have for all businesses. LinkedIn can be an effective tool for...
Article written by Graham Fitzpatrick, Business Advisor, Western Sydney Business Centre. Next week marks the start of Small Business Month. With this year’s theme being ‘Rebuild – Recharge – Renew’. This theme is very relevant small businesses who are all working to...
Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre. Welcome to 2022! I hope as a small business owner you are excited about the year ahead and have already made some steps to improve/build off last years success. It is important to start the...
Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre. We have had many businesses get in touch with us during this lockdown to get some advice and it has been great to see as we love assisting our local area. This time is still very tough for...
Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre As we are (hopefully) drawing near the end of Covid19 restrictions, it is time for business owners to change their way of thinking when it comes to marketing. A lot of businesses (especially...
Article by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre There is no doubt that being on social media for most businesses has become almost a necessity, especially with the competition around. But are you just on social media for the sake of it? There are...
Article by Jane Tweedy, Business Advisor, Western Sydney Business Centre The final column in our networking series is about online networking. Many of the same reasons why and how you network in person apply to online, but there are some key differences. ...