Creating a YouTube video and channel

Thursday, Sep 3, 2020

6:00pm – 8:00pm




So you’ve got the message – shoot video! But, what do you do with all these videos?

Google owns YouTube and is in direct competition with Facebook and Vimeo. Hence sharing videos to those platforms won’t get you any Google love for your video content. Therefore in this session we show you how to create a YouTube Channel and plenty of tips for shooting your YouTube ready videos.

Do a Google search on a how to question and the answers are all blogs and videos from YouTube.

  • What is the end purpose of your videos and for having a YouTube channel

  • Tips for shooting video of reasonable quality without breaking the bank

  • Structuring the video

  • Search Engine Optimisation (SEO) for video

  • Creating the YouTube channel

  • Embedding the video on your website and other places

  • Repurposing the video


Presenter: Jane Tweedy is a small business advisor, consultant and trainer. Jane is passionate about helping small businesses succeed and has an interactive style, ensuring all participants receive great value from their investment. Jane works for Western Sydney Business Centre as a small business advisor, and provides training as part of her new business, FAQ Business Training. Jane studied a Diploma in Professional Photography with NYIP, and holds a Cert IV Training and Assessment.

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Event Location

Online Workshop

Event Fees

FREE