You’ve got a great product or service, a killer website, and a team that’s ready to serve your local community. But if your business isn’t showing up in local search results, you’re missing out on a huge opportunity. According to HubSpot, 46% of all Google searches...
We know running a small business is no small feat, especially when it comes to marketing. But to help you out, we’ve compiled a list of six essential tools that can make your life easier and your marketing more effective! Mailchimp: Your Email Marketing Solution...
Your website is the digital face of your business, and it’s often the first point of contact for potential customers. But how do you ensure your website isn’t just good, but great? Creating a website that’s both functional and visually appealing can...
Omnichannel marketing is more than just a buzzword; it’s a customer-centric approach that integrates all your marketing channels into a seamless experience. Whether it’s in-store, online, or through a mobile app, your customers get a consistent and...
As a small business owner, I know that you’re used to wearing all the hats, and one of the most critical hats is that of a marketer. And with limited budgets and resources, do you often find yourself asking the age-old question: “Do it on my own or hire a...
Finding marketing strategies that truly resonate with your target audience can be tricky, but one powerful approach is utilising marketing funnels, which guide potential customers through a series of stages, from awareness to conversion. However, even choosing the...
Are you a small business owner with limited resources for marketing? Don’t worry! Marketing on a tight budget may seem challenging, but it’s definitely possible. By implementing the right strategies, you can effectively promote your business without breaking the bank....
Do you ever feel like the business world is rapidly advancing around you, and you are threatened with being left behind? It’s totally normal! If you’re a small business owner, one common struggle you may likely face is remaining competitive, especially with the rise...
Let’s talk about a powerful tool that can supercharge your reputation and skyrocket your business: social proof. Here are the dos and don’ts of using social proof effectively, which may take your small business to new heights! What is Social Proof? Imagine this:...
