Article by Jane Tweedy, Business Advisor, Western Sydney Business Centre
As the year draws to a close, many of us are feeling rather exhausted and in need of a break! Before walking away and heading to the beach, mountains, or the sofa, spend some time reviewing the year that was, so we can make next year even more effective!
What were your achievements?
What big successes did you experience? Did you land a dream client, win awards, launch a new product, make good money, or finally get your business started? A good exercise is to record your wins, no matter how big or small. Think of STAR or CAR achievements – Situation/Task (or Challenge), Action, and Results as well as achievement of KPIs (Key Performance Indicators).
If you reflect on what you achieved, it can help you find new ways to market your business, and grow your self-confidence. If you can’t remember your achievements don’t be afraid to ask your clients. One of my clients asked 12 clients for reviews – 11/12 gave her exceptional reviews, which in turn has boosted her self-confidence and she is now busy with client work.
What didn’t work so well?
Along with successes, there are things we know we didn’t do so well. Take ownership of these, and review activities we need to stop (unnecessary procrastination anyone?). In my case this revolves around over committing, meaning I can’t deliver to my own high standards (which probably also need adjusting!).
SWOT and stop, start and continue
Successes lead to activities we can continue, whereas failures lead to things we can stop. Also consider what we could start doing that may lead us to stronger outcomes next year. Updating our SWOT analysis helps to round out this exercise – identifying our Strengths, Weaknesses, Opportunities and Threats.
Gratitude and thanks
Don’t dwell on things that didn’t work, but rather be grateful for our successes and for those around us who contributed to our success. Thank people who referred you clients, and thank your clients for remaining loyal.
Plan the next year
Using these exercises as a starting point will help us in planning goals for the new year, to make it the best yet!
Taking a break
The centre will be closed for a short break to recharge the batteries. Make sure you have a break too! We’ll have advisors back from the 2nd January, so if you want to start the new year with a clear path outlined, please contact your advisor or click here to book now!