Do you know you should be blogging but aren’t sure how to start? Are you already blogging but not seeing results? Would you like to make blogging almost effortless?
With search engines prioritising content—especially value-adding, long-form content—blogging is a powerful way to establish yourself as an expert, build authority, and gain the trust of prospective clients.
Our focus will be on:
- Why blogging is so important
- How blogging helps you maintain boundaries
- Generating dozens of blog ideas for your target market
- Understanding what your competitors are doing
- Structuring a blog effectively
- Applying Search Engine Optimisation (SEO) and User Experience (UX) principles to blogging
- Promoting and repurposing your blog
Presenter: Jane Tweedy – Jane is a vastly experienced business trainer, coach and advisor with lifelong learning to Masters level. She tests and adapts learnings to the real world before sharing. Jane has corporate, NFP and small business strategy and implementation experience. Her down-to-earth approach allows her to simplify complex business concepts, and deliver actionable training sessions. Jane is seen as a trusted resource for entrepreneurs enhancing their skills and knowledge for business growth.
About this webinar:
- This webinar is aimed at small businesses within Western Sydney, and has a capacity to host up to 50 attendees.
- This webinar is for business owners who have just started a business or have an established business.
- This webinar will take place on Zoom. You will receive the Zoom link in the confirmation email.
- Eligible business customers can access up to 8 hours of free support per financial year, which includes business advice sessions and events.
- Registration before workshop is essential.
This event will be delivered by Western Sydney Business Centre, an approved independent provider for Service NSW Business Connect.
