Generate leads from your online presence

woman cafe apron phone
20th March 2025
10:00 AM to 12:00 PM

In this session we’ll look at the principles for featuring on key search engines like Google, Bing, YouTube, and even Amazon, TripAdvisor and Etsy. We’ll also go deeper into optimising business profiles to improve search engine results.

When people want to find solutions or providers online they will complete a search or ‘Google it’. How do you show up in search consistently on the front page, so you get leads from people finding YOU rather than your competition? In this session we’ll look at the principles for featuring on key search engines like Google, Bing, YouTube, and even Amazon, TripAdvisor and Etsy. We’ll also go deeper into optimising free search engine business profiles to improve your ranking, even if you don’t have a website.

Key takeaways:

  • Principles for consistently getting found and getting leads from any form of search
  • Practical tips to appearing at the top of search results and getting leads
  • A deeper dive into setting up a free search engine business profile and find out why it is so important, including reviews, industry specific requirements, and the surprising factors which help you consistently appear in top ranking positions.

Presenter: Jane Tweedy – Jane is a vastly experienced business trainer, coach and advisor with lifelong learning to Masters level. She tests and adapts learnings to the real world before sharing. Jane has corporate, NFP and small business strategy and implementation experience. Her down-to-earth approach allows her to simplify complex business concepts, and deliver actionable training sessions. Jane is seen as a trusted resource for entrepreneurs enhancing their skills and knowledge for business growth.

About this webinar:

  • This webinar is aimed at small businesses throughout NSW, and has a capacity to host up to 50 attendees
  • This webinar is for business owners who have just started a business or have an established business
  • This webinar will take place on Zoom, click above to book. You will receive the Zoom link in the confirmation email
  • Attending and logging into the live zoom will come out of your allocated business connect hours.
  • This webinar will be recorded but only live attendees will receive the recording after.

This session is provided through the Business Connect program. Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business.

Organiser

business connect

Business Connect

This session is provided through Service NSW Business Connect program.

Service NSW Business Connect provides free, independent, tailored business advice from experienced advisors in one‑on‑one sessions. We offer practical insights and business skills development. Services also include events and resources on a range of topics for small business.

Western Sydney Business Centre is an approved independent provider for Service NSW Business Connect until June 2025.

To be eligible to register and book for a Service NSW Business Connect workshop or webinar, you will need to register with Service NSW Business Connect. Please click the button below to be directed to the Service NSW Business Connect website where you can register your details.

Venue

Zoom

This webinar will take place on Zoom. You will receive the Zoom link a confirmation email.

This webinar will be recorded but only live attendees will receive the recording after.

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Our Channels

Correspondence: PO Box 4029, Penrith Westfield NSW 2750

Office Locations

We have Advisors available to meet you in our head office in Western Sydney and we also offer a mobile service to your place of business. Online sessions are also available.

Head Office
Suite 1, Level 1, 111 Henry Street,
Penrith NSW 2750

Area’s Serviced: Penrith, Hawkesbury, Blue Mountains, Blacktown, Hills, Fairfield, Liverpool, Campbelltown, Wollondilly, Camden, Cumberland and everywhere in between.