This workshop is designed to provide business owners with a basic understanding of how Artificial Intelligence (AI) can be integrated into business and marketing strategies.
Key takeaways:
- How to identify and leverage AI applications within business operations.
- Understanding the distinct roles of Generative AI and Predictive AI.
- Exploring the 5 P’s of AI in marketing to enhance efficiency and effectiveness.
Who should attend:
- Small business owners looking to enhance their marketing skills.
- Startups and businesses in the growth phase aiming to integrate AI into their operations.
- Beginners with a basic understanding of AI.
Preparation for the event:
- No prior AI knowledge is required, but a basic understanding of business and marketing principles is beneficial.
- No specific tools or software are required, but familiarity with marketing automation tools can be helpful.
By attending this workshop, you will gain actionable insights and practical knowledge to implement AI effectively within your business. Join us to learn from experts and stay ahead in the rapidly evolving landscape of AI in business and marketing.
Presenter: Hannah Stack: Hannah is passionate about helping small business succeed. From her background in Marketing, she can provide solutions to small business in the areas of profitable strategies, inbound marketing and all social media/digital requirements. Hannah has a Bachelor of Commerce (Marketing). She brings with her strong experience of a Strategist in developing cohesive and profitable strategies for small businesses.
About this workshop:
- This workshop is aimed at small businesses within Western Sydney NSW, and has a capacity to host up to 20 attendees.
- This workshop is for business owners who have just started a business or have an established business.
- Attending this workshop will come out of your allocated business connect hours.
- Registration before workshop is essential.
This event will be delivered by Western Sydney Business Centre, an approved independent provider for Service NSW Business Connect.