Article written by Graham Fitzpatrick, Business Advisor, Western Sydney Business Centre. The end of the financial year (EOFY) is fast approaching, and as a business owner, it’s essential to be prepared. This is the time of year when you need to complete...
Article written by Nathan Todd, Business Connect Advisor, Western Sydney Business Centre. There is no doubting the positive impact that video marketing can have on your business. Video marketing has become an essential part of digital marketing strategies for many...
Free to attend Women in particular are using the time at home with young children to begin or develop a side-hustle into a successful small business. Get best-practice tips and practical hacks for the four most common low-entry cost, home-based side-hustles and...
Free to attend On average each month, the Australian Cyber Security Centre (ACSC) receives about 4,400 cybercrime reports through Report Cyber and responds to 168 cyber security incidents. In this webinar we aim to get you started on your cybersecurity journey with...
Article written by Rebecca Di Noia, Business Connect Advisor, Western Sydney Business Centre. Around 6 years ago, I became a victim of Identity fraud. It was around July 2016 when I received a bank statement from my bank, except I did not recognise the account...
Free to attend In business… and in life… you’re not going to be everyone’s cup of tea, and that’s perfectly ok. The magic happens once you can identify the group of potential consumers who are ideally suited to your product and then specifically tailor each aspect of...
Article written by Nathan Todd, Business Connect Advisor, Western Sydney Business Centre. Creating effective video content on social media platforms like Instagram, TikTok, or YouTube requires a combination of creativity, planning, and execution. Here are some tips to...
Free to attend Many service providers struggle with how to calculate their pricing. Small business owners only include a tiny part of their real costs and then wonder why their business isn’t making money. In this session we’ll look briefly at why they struggle, what...
So you have a wonderful business with great products/services to offer. Marketing is about shouting that from the rooftops, and sales is converting those that hear you, to actually buy from you. Planning ensures that your efforts are well directed, and improves...
Article written by Graham Fitzpatrick, Business Advisor, Western Sydney Business Centre. While CPT Chat may be seen as a revolutionary tool to create online content, you still need to make sure that the content it is creating for your business is compelling and...