This workshop will assist you develop innovative and critical thinking skills. Business owners will learn about types of thinking, mindsets and tools to guide your business.

What you’ll learn at this workshop:

• • Types of thinking and mindsets and how to free your thinking;

• • Tools for innovation;

• • What are ‘Competitive Advantage Niches’?

• • What is ‘Differentiation’ and ‘Positioning’?

• • How the future competitive landscape will look; and

• • Case studies of businesses with successful mindset and thinking strategies.

Presenter: Viktoria Darabi superpower is helping food businesses, destinations and regions turn food, beverage, culinary and tourism trends into profits. She does this by providing insights and helping them create connections, events and activities to market their products, passions, skills and stories to excite existing and entice new customers. Along with her Le Cordon Bleu Master of Gastronomic Tourism qualification, she has developed a keen eye for current and future trends in entrepreneurship, marketing, tourism and gastronomy and blends a marketer’s mind with an entrepreneur’s spirit. Viktoria has been an advisor for small businesses affected many types of disruption including COVID- 19, bushfires, competition, new technologies, infrastructure developments and globalisation.

Free underground parking is available at the Council Administration and light refreshments will be provided.

This workshop will be held in partnership with The Hills Shire Council as part of the Hills Business ‘How To’ Series.

Please click here to view the next upcoming workshop in the ‘How To’ Series

Free attend

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This workshop is limited to 20 attendees. This workshop is suitable for local businesses in Western Sydney.
Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business.