Insights
Small Business Month 2022
Reading Time: 1:32 min
Article written by Graham Fitzpatrick, Business Advisor, Western Sydney Business Centre. Next week marks the start of Small Business Month. With this year’s theme being ‘Rebuild – Recharge – Renew’.…
Business In Focus
Reading Time: 2:7 min
For this week’s Business In Focus, I will be interviewing Grace who is the owner and founder of Ball Balm & Co. Ball Balm & Co is an all-Australian all-natural…
Good Advice
Reading Time: 1:34 min
Article written by Bob Green, Business Advisor, Western Sydney Business Centre. In my last commentary I mentioned three things that are important to proper commercial communication – read, hear, and…
How to Automate Your Social Media the Right Way
Reading Time: 1:57 min
Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre. Need to save time in your business? Try automating your social media marketing. The process of optimising social…
The 4Cs of Marketing
Reading Time: 1:48 min
Article written by Graham Fitzpatrick, Business Advisor, Western Sydney Business Centre. If the customer is always right, then why are we not listening? This statement goes beyond complaints, refunds and…
Free Digital Advice
Reading Time: 1:27 min
Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre. Welcome to 2022! I hope as a small business owner you are excited about the year ahead and have…
Read the fine print
Reading Time: 1:34 min
Article written by Bob Green, Business Advisor, Western Sydney Business Centre. Well, most of us are back at work today raring to go, if you have not been excluded because…
FREE Digital Advice
Reading Time: 1:21 min
Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre. Christmas is now upon us and 2022 is in sight. Does hearing that scare you? Well it shouldn’t! This…
End of Year
Reading Time: 1:34 min
Article written by Bob Green, Business Advisor, Western Sydney Business Centre. Traditionally, this time of year is when we all wind down, take holidays to spend with our families and…
Improve Your Video’s Performance Using YouTube Keyword Research
Reading Time: 1:60 min
Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre. YouTube is a marketer’s dream. With so many potential viewers, your target audience is bound to be looking…
It’s Sales Time
Reading Time: 1:54 min
Article written by Graham Fitzpatrick, Business Advisor, Western Sydney Business Centre. Everybody seems to be on having a sale at the moment and there is more to come. Black Friday…
Business In Focus – Cosmic Cave
Reading Time: 1:38 min
For this weeks Business In Focus we will be interviewing Emma who is the owner of Cosmic Cave. Emma started this business with a passion for home fragrance, crystals and…
What Does Facebook Name Change Mean?
Reading Time: 1:52 min
Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre. In a major rebranding, Facebook’s corporate name has been changed to Meta. It intends to broaden its horizons…
The art of the follow up
Reading Time: 1:46 min
Article written by Graham Fitzpatrick, Business Advisor, Western Sydney Business Centre. In sales, marketing, and advertising, we love a good statistic. But here are a few stats from IRC Sales…
FREE Digital Advice
Reading Time: 1:27 min
Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre. Lockdown has finished and normality looks in sight (finally), now where are you at with your business? Were you…
Could your business leak private Customer Data?
Reading Time: 1:60 min
Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre. The leak of a database containing the records of Apple HealthKit and Google FitBit users, as well as…
It’s Nearly Sales Season Time!
Reading Time: 1:34 min
Article written by Graham Fitzpatrick, Business Advisor, Western Sydney Business Centre. Sales Season is of the only times of the year that sees shoppers willing to spend money without too…
FREE Digital Advice
Reading Time: 1:13 min
Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre. Has your business been affected by Covid? And more importantly, do you have a digital plan in place that…
Big Business
Reading Time: 1:37 min
Article written by Bob Green, Business Advisor, Western Sydney Business Centre. Being a business advisor, family members come to me to ask advice on how to solve problems with organisations…