Article written by Graham Fitzpatrick, Business Advisor, Western Sydney Business Centre.

How will you “Connect for Success” during NSW Small Business Month. There are over 340 Small Business Month events scheduled across November in locations right across the state. One of these events is next Fridays Penrith CBD Corporation, “Connect with Success” Small Business Month Breakfast at Penrith Panthers. This will be a great morning that is proudly sponsored by Western Sydney Business Centre.

 The theme for NSW Small Business Month, if you have not guessed it by now is “Connect for Success”. With a focus on help for small businesses to learn new skills and strategies for growing their business and connect with other small business owners. It points to the importance of business owners, experts and industry leaders coming together to share ideas and build networks after the challenges of the past two years. To find an event near you check out https://www.businessmonth.nsw.gov.au/

This idea of “Connect with Success” has so many applications. One of the most important things you should do is constantly connect with past, present and potential customers. Also take the time to connect with your staff to share the businesses values, objectives and upskill. In fact, 74% of workers are willing to learn new skills or re-train. This is also a perfect time to connect to advisors, professionals and other experts to review your business plans, budgets, policies and procedure.

Other things you can do this month is reach and connect to your suppliers for new products and services, special offers/deals, discounts/savings and better payment terms. Or you could look at joining a local networking group and meet like minded business owners to make new connections and seek our new collaborations and opportunities. You could try a new way to connect to customers using a new social media tool like Tik Tok Videos or Instagram Reels.

This is your time to “Connect with Success” and grow your business.

I hope to see you at a Small Business Month Event.