Articles

Article Written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre. I know that times are tough right now for small businesses, but although we may be in a lockdown,…

Article written by Bob Green, Business Advisor, Western Sydney Business Centre. Well, we are under lockdown again.  There has been a lot of complaining about this and the impact it…

Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre. This week, the Instagram world welcomed the launch of Reels ads. The Instagram Reels ads will look just…

Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre. Social media is one of the most popular advertising channels for businesses, particularly startups and small businesses that…

For this week’s ‘Business in Focus’ we are interviewing Monique who is the owner of Brain Wise Learning. Monique had a son that struggled through primary school.  After reading a…

Article written by Bob Green, Business Advisor, Western Sydney Business Centre. Winter is coming and we are starting to dig out the warm clothes, check them for fashion, function and…

Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre. Former head of the Australian Cyber Security Centre and CyberCX chief strategy officer, Alastair MacGibbon, revealed that cybersecurity…

Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre. Moon Sahra is an e-commerce store selling only the highest quality beauty products online, and the founder who…

Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre. If you’re disregarding online reviews of your business or products or they aren’t part of your marketing strategy,…

Article written by Bob Green, Business Advisor, Western Sydney Business Centre. Today, as I write this, we are surrounded by smoke from the hazard reduction burn-offs preparing for the hotter…

Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre. Malicious tagging has been the buzz word on Facebook recently. Thanks to users pointing out the social engineering…

Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre. Based on recent research from the World Federation of Advertisers (WFA), 90% of major global brands are cutting…

Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre. Our business in focus this month is Wendy. Wendy is known as Soul Whisper Wendy. With many of…

Article written by Bob Green, Business Advisor, Western Sydney Business Centre. “Things are looking better on the COVID19 front, but we still need to look at our businesses through the…

Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre. If you’re looking to diversify your online marketing platforms to sell more products, you should explore Facebook Marketplace…

Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre. Are you taking advantage of the recently released Google My Business features to improve your local search presence?…

For this month’s Business in Focus, we will be interviewing David Marcer from Fitness 4 Golfers. David is a specialist fitness coach for golfers who not only helps with golfer’s…

Article written by Bob Green, Business Advisor, Western Sydney Business Centre. Things are looking better on the COVID19 front, but we still need to look at our businesses through the…

You may have already heard of Clubhouse by now, no matter how much you wish to join, you simply cannot. The reason being is the new social media channel has…

Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre. With the pandemic and global economic crisis driving the need for digital marketing, businesses have turned to social…

For this month’s Business in Focus we will be interviewing Sydney Solvents a local family business located in Penrith. Sydney Solvents manufacture and supply premium quality cleaning and hygiene products…