September 12 is R U OK day 2024. R U OK Day aims to encourage and start a meaningful conversation with those struggling with life and the theme for 2024 is – Ask R U Ok? Any Day. Even though mental health has become a more accepted topic of discussion, it still...
Have you ever sat in the car, only to hear a captivating radio ad that sticks with you for the rest of the day? Radio advertising has a powerful impact, often without us even realising it. The latest Census data shows that a growing number of Sydney families own more...
When it comes to marketing, most of us immediately think of social media marketing. Let’s be honest, platforms like Facebook and Instagram offer cost-effective marketing options and help you learn about your target audience. TikTok has also helped businesses gain...
Last year I turned 50. One of the things on turning 50 I noticed immediately was the number of tests my GP recommended me to do. In my younger days, my GP would tell me to exercise or take some vitamins if I ever mentioned any issues. However, once I have reached that...
As we approach the middle of 2024, the retail industry is starting to see some significant changes. Here are the four retail predictions that businesses can expect in the coming years: Live Shopping Live Shopping is a new trend that is quickly gaining...
Are you a business owner who often feels disconnected from the rest of the world due to being too busy working in your business? Do you find it hard to keep up with the latest technology trends because you don’t have enough time to learn them? Last week,...
In the fast-paced world of eCommerce, staying ahead of what is available, especially in marketing, is crucial for small businesses. One innovative trend, starting from Asian countries, is live broadcast/commerce. But what exactly is it, and how can it benefit your...
This is the big question that often comes up, especially as we kick off a new year – you know, the whole goal setting and vision board drill. Some folks have a clear vision, and answering these questions is a breeze. But for others, it can feel like diving into a sea...
In the world of business, understanding and adapting to consumer behaviour is a crucial step for small business owners to stay competitive and relevant. As we move into 2024, several changes in consumer preference are reshaping the landscape for entrepreneurs in...
In the business world, where small business owners are fighting to be recognised and competing to be seen, how to stand out and make your potential customers aware of who you are and trust what you are offering, has never been easy. Besides social media and other...
